Explore Research Innovation at the David Geffen School of Medicine
You're almost there! Now for the finishing touches.
It’s important to have a complete and informative profile set up before you begin posting and engaging. To look as professional as possible, fill in all the profile fields requested for each channel.
The best descriptions are simple and short. Just tell everyone what your organization is and what you do. If you have a mission or objective statement, then use that for inspiration.
A profile picture is an absolute must if you want to appear professional on social media. An organizational logo is an excellent choice for a DGSOM-branded profile picture.
Please use one of the following logos, and if you'd like to talk through variations, please contact the DGIT | Digital Technology Web Team.
Facebook: 820 x 312 | Twitter: 1500 x 500 | Instagram: NA
Use the cover/banner image slot to get a little bit more creative. You can post pictures from a classroom or lab, a shot of your building, or even just a group picture of everyone in your organization.
A url goes at the end of a post, following a colon and a single space. Swap an exclamation point or question mark in for the colon where applicable:
Shorten all links to free up space for characters. Tools like Bitly can shorten your links and help you track clicks.
Use an ellipsis to indicate content has been omitted from a post.
If that calendar you started developing is any indication, then you’re going to be posting a lot of content, and you’re going to need a lot of quality images to go with it.
Start an image bank to avoid scrambling for pictures at the last minute. Go through all those old folders from meetings, conferences, and presentations and save anything you might be able to use. Send an email to your coworkers asking for contributions.
UCLA IMAGE LIBRARY
UCLA HEALTH IMAGE LIBRARY
Do not post anything unless you’re certain you own it or have permission from the owner to post it.
Tip! When you’re in doubt about the ownership and origin of any collateral, play it safe and seek express permission or do not post. It’s better to post text with no image than to inadvertently break privacy or copyright laws.
See Full Quick Start Infographic →